ATM Chain brings blockchain technology to digital media. Here is a summary of ATM Chain impacts different stakeholders in Digital Media industry.
1. Users : Are paid tokens when they pay attention to a particular digital media or watch a particular advertisement
2. For Media operators it provides a much more efficient ( reduced fraud) and accurate way of delivering media
3. For Clients/Advertisers ATM provides tonnes of insightful data to analyse and improved ROI on media spends lower costs and higher conversion
ATM has been developed on DECENT protocol. ATM chain key value proposition is more targeted and effecient delivery of advertisements and users paid for their attention using blockchain based solution which ensure privacy for the user.